When Canon launched its first full-frame mirrorless digicam, the EOS R, final fall, it launched the digicam together with 4 lenses designed for the system, which included two primes (35mm and 50mm) and two zooms (28-70mm and 24-105mm). In Might of this 12 months, Canon added an 85mm prime to the RF lens lineup. Now Canon has introduced the RF 24-240mm F4-6.Three IS USM, a 10x zoom that can retail for $899 in September.

Within the early days of full-frame mirrorless cameras, Canon and Nikon DSLRs had a big benefit over mirrorless options—specifically Sony—as a result of depth and breadth of lenses out there for full-frame DSLRs. Along with the intensive strains from Canon and Nikon themselves, third-party makers like Sigma, Tamron and Tokina additionally provided choices for Canon and Nikon mounts.

However the panorama has modified in recent times. Whereas Canon and Nikon stayed on the sidelines of the full-frame mirrorless market till 2018, Sony charged forward and aggressively labored to handle the most important shortcoming of mirrorless digicam techniques: the comparatively restricted number of lenses in comparison with DSLRs. And whereas each Canon and Nikon launched mount adapters together with their full-frame mirrorless cameras which permit using DSLR lenses with mirrorless our bodies, Sony now has an substantial assortment of lenses designed particularly for mirrorless. These native lenses not solely remove the necessity for a cumbersome adapter, they’ve been designed and constructed to benefit from the most recent optical applied sciences and developments in autofocus, and to handle the capabilities of right this moment’s high-resolution sensors.

That is the context during which we state that the brand new Canon RF 24-240mm F4-6.Three IS USM is a vital lens for Canon and its EOS R system. Each Canon and Nikon at the moment are ready lagging Sony by way of native lenses for mirrorless, and if both firm hopes to meet up with Sony in that market—one that appears sure to be the way forward for digicam expertise—they’ll should be energetic within the improvement of lenses for it.

The Canon RF 24-240mm F4-6.Three IS USM, priced as it’s beneath $1,000 and providing a 10x zoom in a comparatively compact package deal, is the sort of lens that may entice a wider viewers to a digicam system. Whereas skilled photographers will search for lenses with quick fixed apertures and infrequently lean towards primes fairly than zooms, most lovers and even some execs favor the portability and worth of big-range, variable-aperture zoom lenses.

This comparability chart of the three zooms at present provided for the Canon EOS R system helps illustrate the purpose:

Present Canon RF Mount Zooms (as of July 2019)

  RF 24-240mm F4-6.Three IS USM RF 24-105mm F4 L IS USM RF 28-70mm F2 L USM
Zoom Vary 10x 4.4x 2.5x
Min. Size 4.Eight in. 4.2 in. 5.5 in.
Max. Diameter 3.2 in. 3.Three in. 4.1 in.
Weight 1.7 lbs. 1.5 lbs. 3.2 lbs.
Value $899 $1,099 $2,999

Smaller and lighter than the 28-70mm, and simply barely bigger and heavier than the 24-105, the RF 24-240mm F4-6.Three IS USM presents 4 instances the zoom vary of the previous, and greater than double the zoom vary of the latter. Sure, it’s slower than the 28-70mm all through its vary, in addition to the 24-105mm on the tele finish, however we anticipate most shoppers will respect the worth of this lens in comparison with the pricier, much less beneficiant zooms.

RF 24-240mm F4-6.3 IS USM compared to other zooms for Canon EOS R
Proven (roughly) to scale for comparability, from left to proper, the brand new RF 24-240mm F4-6.Three IS USM, RF 24-105mm F4 L IS USM and RF 28-70mm F2 L USM.

Premium primes and quick constant-aperture zooms entice professionals and lend a sure credibility to a digicam system, however versatile, “all-in-one” zooms which can be affordably priced make a system buyable for a broader viewers. The RF 24-240mm F4-6.Three IS USM is a optimistic indicator that Canon is severe about making a full-frame mirrorless system for everybody.

For added particulars in regards to the lens, see the press launch beneath.

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ALERTING ALL WANDERLUST PHOTOGRAPHERS, CANON ANNOUNCES ITS FIRST RF TELEPHOTO ZOOM LENS, THE RF 24-240MM F4-6.Three IS USM

The All-in-One RF Journey Lens Offers Excessive-Finish Options Resembling Nano USM at an Entry-Degree Value Tag

MELVILLE, N.Y., July 8, 2019Introducing the subsequent journey companion for photographers, Canon U.S.A., Inc., a pacesetter in digital imaging options, right this moment introduced the sixth lens within the RF household, the RF 24-240mm F4-6.Three IS USM telephoto zoom lens. As the primary telephoto zoom lens designed for EOS R and EOS RP full-frame mirrorless cameras, the compact and light-weight 10x zoom RF 24-240mm offers photographers high-quality photos and video seize at a budget-friendly worth level.

“Offering photographers of all talent ranges with the invaluable instruments to assist seize and create the photographs they need has been and can proceed to be a paramount purpose for Canon,” mentioned Kazuto Ogawa, president and chief working officer, Canon U.S.A., Inc. “The brand new RF 24-240mm is a superb choice as an all-around journey lens that gives enticing options for all kinds of picture seize.”

The RF 24-240mm F4-6.Three IS USM lens is supplied with Nano USM, offering customers fast, high-speed and precision auto focus (AF) when capturing video and capturing nonetheless photos. With the highly effective Nano USM, this lens permits photographers and videographers full time handbook focusing making doable the superb tuning and adjusting of focus whereas in AF mode. That is the primary Canon lens designed for full-frame cameras to characteristic Dynamic IS and makes use of a CIPA-standard, five-stop picture stabilization system. The five-stop IS permits photographers to seize photos and file movies with minimal shake, even throughout nighttime sightseeing or in dimly lit indoor occasions, with out the necessity of a tripod.

When paired with the lately introduced EOS RP full-frame mirrorless digicam, the compact and light-weight portability of the RF 24-240mm rivals that of a Canon APS-C digicam system with a comparable EF-S lens. The RF 24-240mm and EOS RP kitted collectively are solely barely heavier and longer than the EOS Insurgent T7i when it’s kitted with the EF-S 18-200mm f/3.5-5.6 IS. The diminished kind issue of the brand new lens and EOS RP collectively, as in comparison with different full-frame mirrorless digicam techniques utilizing the same focal-length telephoto zoom lens, make the lens and digicam the best equipment for vacationers who’re continually on the go.

Further options of the Canon RF 24-240mm F4-6.Three IS USM embody:

  • Minimal focusing distance of 1.64 ft/0.50 meters at vast angle and a couple of.56 ft/0.78 meters at telephoto
  • Most magnification of 0.26x at telephoto
  • Approximate weight of 750 grams/26.Four ounces
  • Customizable management ring that permits photographers to regulate publicity compensation, shutter velocity, aperture or ISO
  • 21 lens components in 15 teams together with one Aspheric and Two UD Lens
  • 12-pin communication system

Pricing and Availability

The Canon RF 24-240mm F4-6.3mm IS USM lens is scheduled to be out there September 2019 for an estimated retail worth of $899.99*. As well as, Canon will provide a brand new EOS RP equipment that features the RF-24-240mm for an estimated retail worth of $2199.00*. For added info, please go to, usa.canon.com.

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